Linda Kaplan Thaler

Linda Kaplan Thaler (born 1951) is an American advertising and non-fiction writer, and chair of the ad agency Publicis Kaplan Thaler. She has written and composed advertising jingles such as: “I Don’t Wanna Grow Up, I’m a Toys ‘R’ Us Kid” ( Toys "R" Us ); “Kodak Moments” ( Eastman Kodak ) and “The Heart of Communication” ( Bell Atlantic ). She is responsible for the “Yes, Yes, Yes” Herbal Essences campaign, and her agency created the well known Aflac duck advertising. In 1997, she founded the Kaplan Thaler Group, which merged with Publicis New York in July 2012 to form Publicis Kaplan Thaler. - Publicis Merges Two New York Agencies

Linda Kaplan Thaler (c. 1951) is an American advertiser and author. She is currently the CEO & President of Kaplan Thaler Productions. As an advertiser she helped create advertising campaigns that are well known in American culture including the Aflac duck and the “Yes, Yes, Yes” campaign for Clairol Herbal Essence . She has authored and composed jingles, including “I Don’t Wanna Grow Up, I’m a Toys "R" Us Kid,” and “ Kodak Moments. She is a motivational speaker at businesses and colleges. Yale School of Management .

American advertiser and author Linda Kaplan Thaler (c. 1951) is an American advertiser and author. She is currently the CEO & President of Kaplan Thaler Productions. As an advertiser she helped create advertising campaigns that are well known in American culture including the Aflac duck and the “Yes, Yes, Yes” campaign for Clairol Herbal Essence . She has authored and composed jingles, including “I Don’t Wanna Grow Up, I’m a Toys "R" Us Kid,” and “ Kodak Moments". She is a motivational speaker at businesses and colleges. Yale School of Management .