Wikipedia's first sentence called it “upscale israeli chocolate store located in australia”. Today it says “israeli multinational chocolate restaurant and retail brand”.
Measured, not asserted. Every count, date and revision on this page was taken from Wikipedia's own history and checked against the live article. The words quoted are theirs.
Machine-checked against the full current article on 2026-08-03.
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The opening as it read in 2020
Max Brenner ( ) is an Israeli multinational chocolate restaurant and retail brand headquartered in New York City , United States.1The company operates more than 50 locations internationally, the majority (38) of which are in Australia.2Other locations include eight in Israel , three in the United States, one each in Boston , New York City, Philadelphia , as well as in Japan , Singapore , Russia , and China . The company's mantra is that it is creating a new chocolate culture by inviting people to watch, taste and smell its love story.3 It specializes in decadent, chocolate-based desserts such as fondue , crepes , milkshakes , waffles , and hot chocolate , many of which it serves in signature utensils. According to the founders of Max Brenner, "chocolate is not just about taste. It’s a symbol of different aspects in our lives – of romance, of sensuality, of decadence.4These aspects actually create the new chocolate culture of Max Brenner." Max Brenner chocolates are certified kosher by the Nazareth Illit Rabbinate.5The New York Times . Life is Sweet at Max Brenner, Chocolate by the Bald Man Questions about kosher chocolate6
This is Wikipedia's own text, saved in our repository. Their copy of it is revision 947985703.
The opening as it stood in 2010
Max Brenner is an upscale Israeli chocolate store located in Australia , Israel , the United States , the Philippines and Singapore . The stores have a layout similar to regular cafes, but specialise in chocolate drinks and desserts. The menu differs slightly from store to store, as well as internationally. Commonly found sweets include fondues, waffles and cookies. The interior of a Max Brenner store in Parramatta .
Red text was written in or rewritten since the previous snapshot. Their copy is revision 366003663.
The opening as it stood in 2015 5 passages from the previous snapshot no longer appear
Max Brenner is a worldwide chocolate restaurant and retail brand headquartered in Ra'anana , Israel .The company operates more than 50 locations internationally, the majority (38) of which are in Australia .Other locations include five in the United States, one each in Boston, New York City, Philadelphia, Bethesda, MD and Paramus, NJ, as well as in Israel, Japan, Singapore and Russia.The company's mantra is that it is creating a new chocolate culture by inviting people to watch, taste and smell its love story.It specializes in decadent, chocolate-based desserts such as fondue , crepes , milkshakes , waffles , and hot chocolate , many of which it serves in signature utensils.Max Brenner operates as a subsidiary of the Strauss Group , Israel’s second-largest food and beverage company.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 666833260.
The opening as it stood on October 6, 2023 5 passages from the previous snapshot no longer appear
Max Brenner ( ) is an Israeli multinational chocolate restaurant and retail brand. The company operates more than 50 locations internationally, the majority (38) of which are in Australia. Other locations include eight in Israel , one in the United States ( New York City ), as well as in Japan , Singapore , Russia , and China . It specializes in decadent, chocolate-based desserts such as fondue , crepes , milkshakes , waffles , and hot chocolate , many of which it serves in signature utensils. Max Brenner chocolates are certified kosher by the Nazareth Illit Rabbinate.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 1169230599.
The opening as it stood in 2025 2 passages from the previous snapshot no longer appear
Israeli chocolate company Max Brenner ( Hebrew : מקס ברנר ) is an Israeli multinational chocolate restaurant and retail brand.The company operates 36 locations internationally, the majority (24) of which are in Australia.Other locations include ten in Israel and two in the United States ( New York City ). It specializes in chocolate-based desserts such as fondue , crepes , milkshakes , waffles , and hot chocolate , many of which it serves in signature utensils. Max Brenner chocolates are certified kosher by the Nof HaGalil Rabbinate.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 1258707696. This is our newest snapshot; the live article may have moved again since.
Today
Wikipedia's first sentence called it “upscale israeli chocolate store located in australia”. Today it says “israeli multinational chocolate restaurant and retail brand”. Read the current article and compare.
2010
2015
2020
Oct '23
2025
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What Wikipedia says this is
Every article opens by defining its subject. This one was redefined since 2010, and today's defining sentence is their current revision.
Then
upscale israeli chocolate store located in australia
Now
israeli multinational chocolate restaurant and retail brand
Struck red text is no longer in the article; dotted amber text was rewritten. Every revision id links to Wikipedia's copy; the text shown is our own saved copy. Data: /data. Wikipedia text is CC BY-SA; quoted for the record; not affiliated with Wikipedia.