Wikipedia's first sentence called it “president and ceo of the interactive advertising bureau”. Today it says “american business executive”.
Measured, not asserted. Every count, date and revision on this page was taken from Wikipedia's own history and checked against the live article. The words quoted are theirs.
Machine-checked against the full current article on 2026-08-03.
We saved snapshots of this article over twenty years; you are reading the 2010 one. Red dashes: removed from Wikipedia since.Pale dots: rewritten; the numbered note shows what it says now.Red text: written in or rewritten since the previous snapshot.1 tap a number or a side note to jump between them
The opening as it read in 2010
Randall Rothenberg is the president and CEO of the Interactive Advertising Bureau , the trade association for interactive marketing in the U.S.1He received an undergraduate degree in classics from Princeton University .2He and his wife, Susan Roy, live in New York City and Shelter Island (town), New York .3He has also served as the firm’s CMO. Prior to Booz Allen, Randall spent six years at The New York Times , as the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter.4
This is Wikipedia's own text, saved in our repository. Their copy of it is revision 282195608.
The opening as it stood in 2015 1 passage from the previous snapshot no longer appear
Randall Rothenberg is the president and CEO of the Interactive Advertising Bureau , the trade association for interactive marketing in the U.S. He received an undergraduate degree in classics from Princeton University . He has also served as the firm’s CMO. Prior to Booz Allen, Randall spent six years at The New York Times , as the technology editor and politics editor of the Sunday magazine, the daily advertising columnist, and a media and marketing reporter.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 578028356.
The opening as it stood in 2020 3 passages from the previous snapshot no longer appear
Randall Rothenberg, 2016 Randall Rothenberg is a business executive, author, and former news and business reporter.Since 2007 (with a brief interruption) he has been the president and CEO of the Interactive Advertising Bureau , the trade association for interactive marketing in the U.S.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 941708821.
The opening as it stood on October 6, 2023
Randall Rothenberg, 2016 Randall Rothenberg is an American business executive, author, and former news and business reporter.He currently serves as Executive Chair for the Interactive Advertising Bureau , the trade association for interactive marketing in the U.S.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 1118955414.
The opening as it stood in 2025
American businessman Randall Rothenberg, 2016 Randall Rothenberg is an American business executive, author, and former news and business reporter. He currently serves as Executive Chair for the Interactive Advertising Bureau , the trade association for interactive marketing in the U.S.
Red text was written in or rewritten since the previous snapshot. Their copy is revision 1240433277. This is our newest snapshot; the live article may have moved again since.
Today
Wikipedia's first sentence called it “president and ceo of the interactive advertising bureau”. Today it says “american business executive”. Read the current article and compare.
2010
2015
2020
Oct '23
2025
Counts in the opening at each snapshot. Green: the word gained ground. Red: it was cut. Grey: no change.
What Wikipedia says this is
Every article opens by defining its subject. This one was redefined since 2010, and today's defining sentence is their current revision.
Then
president and ceo of the interactive advertising bureau
Now
american business executive
Struck red text is no longer in the article; dotted amber text was rewritten. Every revision id links to Wikipedia's copy; the text shown is our own saved copy. Data: /data. Wikipedia text is CC BY-SA; quoted for the record; not affiliated with Wikipedia.