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Case file

Yoplait

Wikipedia's first sentence called it “general mills owned brand of pre-stirred yogurt in a variety of fruit-based flavors that comes in a nearly cyli”. Today it says “french dessert company and the world's largest franchise brand of yogurt”.
Measured, not asserted. Every count, date and revision on this page was taken from Wikipedia's own history and checked against the live article. The words quoted are theirs.
Machine-checked against the full current article on 2026-08-03.
We saved snapshots of this article over twenty years; you are reading the 2005 one. Red dashes: removed from Wikipedia since. Pale dots: rewritten; the numbered note shows what it says now. 1 tap a number or a side note to jump between them
The opening as it read in 2005

Yoplait Yoplait is a General Mills owned brand of pre-stirred yogurt in a variety of fruit-based flavors that comes in a nearly cylindrical container sealed with an aluminum foil top. The fact that the container is not perfectly cylindrical and is more like an inverted cup results in a design which is both unique and dangerous to wildlife (as described below). The yogurt is described on its company's homepage as being: " delicious blended creaminess ." Another tagline, used in an early 1990s TV ad campaign asked consumers, "Why dip a spoon into anything less?"1

This is Wikipedia's own text, saved in our repository. Their copy of it is revision 17083581.
Today
Wikipedia's first sentence called it “general mills owned brand of pre-stirred yogurt in a variety of fruit-based flavors that comes in a nearly cyli”. Today it says “french dessert company and the world's largest franchise brand of yogurt”. Read the current article and compare.
2005201020152020Oct '232025
Counts in the opening at each snapshot. Green: the word gained ground. Red: it was cut. Grey: no change.

What Wikipedia says this is

Every article opens by defining its subject. This one was redefined since 2005, and today's defining sentence is their current revision.

Then

general mills owned brand of pre-stirred yogurt in a variety of fruit-based flavors that comes in a nearly cyli

Now

french dessert company and the world's largest franchise brand of yogurt

Struck red text is no longer in the article; dotted amber text was rewritten. Every revision id links to Wikipedia's copy; the text shown is our own saved copy. Data: /data. Wikipedia text is CC BY-SA; quoted for the record; not affiliated with Wikipedia.

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